The Need for Client Collaboration

By Dixie McCurley, CPA Dixie McCurley Imagine being asked to lock your smartphone away in a drawer for an entire 24-hour period. No GPS, no access to Facebook, Twitter, your bank account, the latest on CNN or your Starbucks app which contains drink orders for all of your co-workers. Okay, okay...it was a bad idea. Don't panic, I am just trying to show how dependent we have become on technology. It's no longer an "option" to use digital technology. It has become our way of life. Yes, I said, "our". No one is immune from the overwhelming presence of technology, including our clients. Our clients are being asked to make decisions quicker, with less room for error and on a smaller budget. Many cloud-based tools are available today. Tools that provide real-time data, help streamline bill paying, payroll, inventory and numerous other solutions. Pointing them in the right direction regarding a new software or app is not the hard part anymore. Options are endless and prices have dropped significantly. So why do our clients still need us? It's simple really. Clients cannot possibly cope with all of this new, distracting information. The accounting profession has the opportunity to connect the...

Source: http://www.cpa.com/2013/10/the-need-for-client-collaboration.html

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