Add the value of CGMA designation to your role as Trusted Business Adviser

Barry Payne, Director ? Business Development Barry Payne In the past couple of months, I have visited some best-in-class companies, from retail to not-for-profit, and from Fortune 500 to owner-managed. I was able to get a real sense of the priorities and challenges affecting a range of CFOs and their organizations. I also made a mental note of what these companies do so well: being customer-focused, ensuring good controls, being agile and managing risk. I asked them an important question: "Where do you really need help from your finance team?" The answer I most often received was, "We need a strategic partner to help us move beyond just the numbers." This represents a significant opportunity for people playing in the Trusted Business Adviser space. The recent CGMA� (Chartered Global Management Accountant�) report, Managing Innovation: Harnessing the Power of Finance, is a useful starting point of conversation to help your clients understand the difference you can make to their business performance. By providing sound advice on budgeting, performance reporting, investment decisions and risk management, you have the opportunity to help your clients transform their product offering and take real advantage of market opportunities. The Managing Innovation report talks about how you...

Source: http://www.cpa.com/2014/08/add-the-value-of-cgma-designation-to-your-role-as-trusted-business-adviser.html

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